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Self-Driving for All: BYD’s New AI-Powered EVs Shake Up the Market

China’s leading automotive giant, BYD, has announced a major leap in self-driving technology by integrating AI startup DeepSeek’s software into its vehicles. The move positions BYD ahead of its competitors, including Tesla, in the race for autonomous driving innovation.

BYD Expands Self-Driving Tech to Budget Models Self-Driving

In a groundbreaking decision, BYD plans to implement its “God’s Eye” autonomous driving system in at least 21 car models, including budget-friendly options like the Seagull hatchback, which is priced at ¥69,800 ($9,550). This marks a major shift in the industry, making advanced self-driving features accessible even in low-cost vehicles.

Previously, self-driving technology was reserved for high-end cars, but BYD’s new strategy is set to disrupt the market. Features such as remote parking and autonomous highway navigation—typically found in vehicles costing upwards of $32,000—will now be available in budget-friendly EV

DeepSeek AI: The Future of Smart Driving Self-Driving

The integration of DeepSeek AI is expected to enhance self-driving capabilities while personalizing the driving experience for consumers. The AI firm recently gained global attention for launching an advanced chatbot that rivals American AI models at a fraction of the cost.

BYD’s founder, Wang Chuanfu, emphasized that self-driving technology will soon become as essential as seatbelts or airbags. He believes it will be a “necessary tool” in everyday driving within a few years.

BYD vs. Tesla: A New Price War on the Horizon?

BYD is Tesla’s biggest competitor in China and is expanding rapidly in international markets. Following Monday’s announcement, BYD’s stock surged 4.5%, reaching a record high in Hong Kong. This further cements the company’s position as a dominant force in the global electric vehicle (EV) market.

The Chinese auto sector has witnessed an intense price war among EV manufacturers, with brands like Geely, Great Wall Motors, and Leapmotor also adopting advanced self-driving technologies to stay competitive.

China’s Booming EV Market – The Numbers Speak

China, the world’s largest auto market, recorded sales of 11 million electric and hybrid vehicles last year—an increase of 40% compared to 2023. BYD alone accounted for 4.2 million units, surpassing Tesla’s quarterly revenue in Q3 for the first time.

What This Means for the Global Auto Industry

BYD’s latest move signals a new era for the automotive industry, where self-driving cars become a standard feature across all price segments. With DeepSeek AI integration, BYD is set to redefine the future of autonomous driving.

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